Internet Mini Case #6 Williams-Sonoma

Internet Mini Case #6 Williams-Sonoma

Internet Mini Case #6 Williams-Sonoma

Paper instructions:
Read the Internet Mini Case #6 on Williams-Sonoma, and answer the written response questions in order to complete this assignment.

Internet Mini Case #6 on Williams-Sonoma can be found on the Pearson Higher Education website at this address:
http://www.pearsonhighered.com/wheelen/cases.html . A PDF file containing

Mini Case #6 can be found in Unit VIII.

There are four written response questions below worth 25 points each. Your answers should include information from your course materials and/or from outside research but should be primarily in your own words. If you paraphrase or quote words or ideas from your course textbook or other resources, you should cite your sources using APA guidelines. Each of your responses to each of the four questions should be spell and grammar checked and should be 200-300 words in length to be considered a “complete” answer to a written response question. Please contact your instructor if you have any questions.

1. If the Williams-Sonoma continues with its present strategies and objectives, where will it be in five years?

2. If you were the CEO of William-Sonoma, what strategies would you recommend, and why?

3. Describe the competitive strategies used by each of Williams-Sonoma’s competitors. Which of these strategies are the most effective? Support your answer.

4. How is Williams-Sonoma using the Internet as a distribution channel now, and how would you recommend that they use the Internet in the future
descriptive data analysis

descriptive data analysis

Paper instructions:
Develop a fictitious problem to examine – it can be anything. For example, maybe you want to look at whether scores on a standardized college placement test (such

as the SAT) are related to the level of income a person makes 10 years after college; or, whether those who participate in a Leadership Training program rated as

better managers compared to those who do not; or, whether ones political affiliation is related to gender. These are just a few examples; be creative and think about

what piques your interest. Also, address a problem that you may want to look at in future research for a thesis or dissertation. Please use either EXCEL or SPSS to

conduct this analysis.

The analysis report should include the following components:
1.Describe your research study.
2.State a hypothesis.
3.List and explain the variables you would collect in this study. There must be a minimum of three variables and two must meet the assumptions for a correlational

analysis.
4.Create a fictitious data set that you will analyze. The data should have a minimum of 30 cases, but not more than 50 cases.
5.Conduct a descriptive data analysis that includes the following:
•measure of central tendency
•measure of dispersion
•one graph or more
6.Briefly interpret the descriptive data analysis.
7.Conduct the appropriate statistical test that will answer your hypothesis. It must be a statistical test covered in this course such as regression analysis,

single t-test, independent t-test, cross-tabulations, Chi-square, or One-Way ANOVA. Explain your justification for using the test based on the type of data and the

level of measurement that the data lends to for the statistical analysis.

By admin in Essays on August 3, 2016