INNOVATION REPORT

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Conduct an in-depth evaluation (using publicly available information) of BASF and prepare a 2000-word INNOVATION REPORT.

The Report will include the following sections:
1.   The business case for innovation
•   Provide justification for prioritizing innovation in the organization.
•   Offer the main findings of your organizational diagnosis.
2.   Leadership challenges
•   What are the main leadership challenges facing the organization? What can be done to overcome them?
•   Use theoretical frameworks from the module content to write this section.
3.   Innovation challenges
•   What are the main challenges the organization is facing in relation to innovation? What needs to change?
•   Use theoretical frameworks from the module content to write this section.
4.   A framework for innovation
•   What are the organizational priorities in relation to leadership and innovation? Provide your recommendations to address the organizational challenges you identified in sections 2 and 3 above.
5.   Next steps and conclusion
•   Provide practical next steps.
6.   References

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General guidelines
1.   Analysis
•   All ideas/strategies must be analyzed.
•   Identify journal articles that provide findings in support and not in support of each idea you present.
•   Identify the conditions under which the particular idea/ initiative/ strategy has been effective and ineffective (e.g. type of organization, size of organization, country, organizational communication etc.). This will help you make the inference as to whether the idea will work in your organization or not, and also to make recommendations about what should be done to make its implementation effective.
•   While reading journal articles, also pay attention to other effective ideas that are mentioned there that are not part of the list given to you. You may be able to include them in your recommendations.
•   All the arguments that you make must be supported by academic theory

2.   Structure and style of writing
•   The report needs to follow the assigned structure.
•   As this is a report, you can use headings to separate sections.
•   Your writing needs to flow and any ideas/assertions need to follow a clear line of argument
•   Each paragraph and each section needs to concentrate on one key idea. Structure your ideas early on so that there are no overlaps between different sections.
•   Each section needs to be written in text form. Please minimize the use of bullet points to the absolutely necessary.
•   If you need to use tables and diagrams please title and explain them.
•   Please use formal academic language and avoid conversational expressions.

3.   Use of academic sources and referencing
•   Although this is a business report, your sources need to be academic!!! This means that websites like Wikipedia or Business balls etc. are not considered as adequate resources. For an assignment of this level the norm is to refer to at least 10 academic journal articles. Other sources such as books, business magazines, reports and statistics reports are valid sources but will be considered as additional resources to the academic articles.
•   Referencing is according to Harvard referencing guidelines.

4.   Formatting
•   There should be a contents page (with the list of headings and subheadings and their page numbers) and a reference list.
•   The word limit is 2000 words (excluding title/contents page and the reference list. Citations within text will be counted).
•   The text must be in Times New Roman, 12-point font, 1.5 line spacing.
•   There should be a 1 inch margin all around the page.
•   Pages must be numbered.

Please also read the following carefully:
Leadership vs Innovation Challenges:

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By admin in Essays on March 5, 2017

INNOVATION REPORT