BUS 372 Week 4 Discussion

BUS 372 Week 4 DQ 1 Latest

BUS 372 Week 4 Discussion. Sponsorship can take many different forms besides cash donations. What is “sponsorship in kind”? List three examples of this type of sponsorship that you could pursue as a means of enhancing or effectively executing your event.

BUS 372 Week 4 Discussion

BUS 372 Week 4 DQ 2 Latest

Using the Sports Business Journal or another industry resource, find a relevant article that discusses how a specific controversy or event negatively affected a sponsorship deal. Summarize the article and include a link to it. Explain whether you agree with the sponsor’s decision and justify you stance on the issue.