Music Business Essay

Music Business Essay
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This requirement is for Fall 2019 applicants. New requirements and the essay topic will change for future semesters. The new requirements are typically posted at the end of August, so please be sure back if you plan to apply for a future semester.

Write a topical, 1000-word (not including bibliography) essay, typed and double-spaced. A bibliography of all your research is required. Be sure to cite all sources used in the essay.

Music Business Essay

Nearly five decades on since Woodstock and the Isle of Wight, ownership of music festivals has consolidated in recent years. AEG has owned Goldenvoice, producers of Coachella, Stagecoach, Firefly and other festivals since 2001.  Live Nation alone produces over 70 festivals a year including Bonnaroo, Austin City Limits, EDC and this year acquired Rock in Rio.  In 2016, critics and analysts began to ask whether we had too many festivals with too little differentiation.
Music Business Essay

Now, in late 2018, what is your outlook for the festival business, and why?

What is driving the consolidation?

Is the festival business oversaturated?

Explain how artists, fans and festival promoters stand to win or lose over the next several years.

Music Business Essay
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By admin in Essays on March 19, 2019